Last Saturday employees of the new Rolex store in Collins Street were handing out copies of Saturday's Age.
By an astounding coincidence, that particular edition featured a large wrap-around ad for their shiny new store, although observers noted that the wrap-around had mysteriously migrated from the innards to the outards.
Anyway, like most attempts to give away anything for free, these bastions of charity were met with suspicion, derision and in some cases, outright hostility. Which just goes to show, once again, that no good(ish) deed ever goes unpunished.
I can understand the frustration of the less well-dressed who oddly weren't offered a free paper, but I'm a little more bemused by the people who refused to take one in livid protest at the recent cutbacks at Age publisher Fairfax.
Apart from the fact that these people are obviously bleeding-heart lefties and therefore probably not in the market for a Rolex anyway, I doubt Ron Walker et.al. will be all that worried.
After all, the paper had already been paid for.
People are funny.